Prof. Elisa Martinelli
http://personale.unimore.it/rubrica/dettaglio/martinel
Elisa Martinelli (PhD) is Full Professor of Management at the Department of Economics Marco Biagi – UNIMORE, where she teaches “Management” and “Trade Marketing and Sales Management”. She is the Head of the Master Degree Course in International Management; member of the Academic Council of the PhD in “Work, Development and Innovation” (FMB-UNIMORE); Departmental Delegate for International relations.
She has published more than 130 papers in international journals and books including: The Service Industries Journal, Journal of Retailing and Consumer Services, International Journal of Retail & Distribution Management, International Review of Retail, Distribution and Consumer Research, International Journal of Entrepreneurial Behavior & Research, International Journal of Contemporary Hospitality Management and the British Food Journal. Her research interests are concenrned with consumer behavior, EU quality labels and business resilience/disaster management. She also deals with channel and retail management, brand extension and private labels, as well as the Country of Origin Effect.
She is Deputy Secretary of IFSAM (International Federation of Scholarly Associations of Management), local responsible for SIMA (Società Italiana di Management) and SIM (Società Italiana di Marketing) and chair of the SIG “Retailing & Service Management” in SIMA (Società Italiana di Management).
She is PI of the project “Structure and value creation for the Mountain Potato Supply Chain” – PSR 2014-2020 operation 16.1.01 “Operational groups for agricultural productivity and sustainability” FOCUS AREA 3A – resolution no. 18957 of the Emilia Romagna Region of 10/18/2019. She is a research member of the FAR2021 MISSION oriented-FOMO line “MOUNTAIN product: analytical methodologies to combine identity, sustainability and value (MOUNTAIN ID)”.
ORCID: 0000-0002-7429-8829
Web of Science ResearcherID: F-1343-2016
Scopus Author ID: 55337570700
Dr. Elena Sarti
Elena Sarti is research assistant at the Department of Economics Marco Biagi, University of Modena & Reggio Emilia (Italy). She received her B.A. in Economics and Social Sciences from Bocconi University in 2006 and her Master’s degree in Economics from the University of Modena and Reggio Emilia in 2009. She completed a Ph.D. in Labour Relations at Marco Biagi Foundation (Modena) in 2013. One year before finishing her Ph.D. she was appointed research assistant at the University of Geneva (Switzerland), where she worked for two years. She also worked as a research assistant for other two years at School of Social Sciences, Department of Communication and Economics, University of Modena and Reggio Emilia (Italy).
Her main research interests lie at the intersection between applied microeconometrics, retail marketing, consumer behaviour, and resilience.
Dr. Francesca De Canio
Francesca De Canio, born in the Apulian region in 1985, is a lecturer in Marketing and Management, at the Department of Life Sciences of the University of Modena and Reggio Emilia (Italy). She holds a Doctoral Europeaus in Economics and Management of Innovation and Sustainability from the University of Ferrara. She has published more than 25 papers in international and national journals and 15 chapters in books covering a range of topics embracing the consumer behaviour, with particular reference to purchasing and consumption choices in multichannel and / or immersive / augmented and gamified contexts. Her research focuses on studying the impact that new technologies are taking on the transformation of business-to-business, business-to-consumer, consumer-to-consumer and human-machine interaction. The new behavioural trends of customers are also analysed with a view to sustainability in the sharing economy processes – with a particular focus on collaborative consumption models – and in the new trends in vegetarian and vegan food consumption. Her research activity also deals with revenue management by identifying resilient tactics and strategies in crisis contexts. Since 2020, she is member of the Junior Faculty Climber Community Board of the Italian Society of Marketing.
Web of Science ResearcherID: AAU-8002-2020.
Scholar: https://scholar.google.it/citations?hl=it&user=UqEAwHwAAAAJ
Publons: https://publons.com/researcher/3801328/francesca-de-canio/
ORCID: https://orcid.org/0000-0003-4658-282X